Media Technology

There are numerous media technologies that are in our society today.  Print, new age, video, and audo, just to name a few. 

Blogging is a new age form of communication that anyone who has a computer and an idea can develop.  My personal blog focuses on screenwriting.  It will inform anyone who has an interest in the entertainment industry as well as tips in breaking into this career.  Blogging is more than a journal of thoughts.  It encompasses an outlet for professional organizations as well.  Clients and customers of a business can interact with employees and other colleagues.  Personally, I have never engaged in blogging, but after developing one for my college course, I may continue to keep it active.

Print technology can come in the form of a newspaper, brochure, or pamphlet.  I enjoy magazines because they offer so many options.  There are children's magazines, political magazines, and sports magazines, among others.  You can obtain a subscription or walk into your local store to pick up the latest issue.  Popular merchants pay for advertising in magazines, and many magazines have more ads than actual articles!  Of course, the option to read a magazine online is becoming more popular, but many people order magazines as 'keepsakes' or souveneirs.

Audio has been around for over 100 years and maintains its popularity today.  The radio is a form of audio that our society has utilized for various reasons.  The most popular is for their listening pleasure.  All genres of music can be heard on radio stations around the world.  Other forms are talk radio or sportscasts.  Radio has recently reached the realm of the Internet.  Although Webcasts account for 4% of the listening audience (Mathews, 2000), it is gaining widespread popularity.  The ability to listen to the radio while sitting at your computer or on your cellphone shows the advance of audio technology. 

Lastly, video technology has come in the form of the blu-ray disc.  Blu-ray is an updated form of the DVD and it was developed to allow recording, rewriting, and playback of high-definition video.  It also allows more storage capacity as opposed to older versions.  More and more electronic consumers are supporting blu-ray and it will more than likely become the norm in electronics. 

-Charnell

Mathews, A. (2000). How technology has changed the way we listen to the radio and tune out the stuff they don't like. The Wall Street Journal, pg. R 11.